The products of Zuari Agro Chemicals Limited are manufactured keeping in mind the varied needs of the Indian farmer. The company produces high quality complex fertilisers and urea for crop use. All products are marketed under our brand - Jai Kisaan, which has gone on to become a household name amongst the farming community.
Zuari has a service oriented marketing strategy that utilises a sales force consisting of trained agricultural graduates. A strong network of 2000 dealers backs this sales force. Our dealers are considered to be agents of change; significant effort is devoted in recruiting them.
We market agricultural inputs such as micronutrients, speciality fertilisers, compost, seeds and fertilisers. Through our dealers, we seek to establish a ‘single window’ concept where Zuari dealers serve as a one-stop shop for all agricultural inputs.